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Leave Our Taxi Drivers And Their Beards Alone |
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Written by Pio Sioa
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Saturday, 29 March 2008 |
Nobody faults a drumbeater when it comes to promoting a good cause. As long as the message is worthy go for it. Beat away all you want.
On the radio this week for example, our tourist people were drumming away on the whats and what not to do, for our taxi drivers when the tourists are around.
Dress properly. Be polite and helpful. Be friendly. Don’t over charge.
Of course the taxi drivers and owners are fully aware of what is required of them. But it does not hurt to rattle on the drums now and again.
A helpful reminder is always necessary to maintain focus. But that should work both ways.
The drumbeater has to know when to back off and allow the message to sink in without bludgeoning the poor ears pieces. Very important as well, is the quality of the information that is being passed across.
Our tourist messengers for example, were telling the drivers on the radio, not to grow a beard or a moustache because it is not Samoan and the tourists have an aversion to drivers with hairy faces.
Now if that is true, our Visitors Bureau should start looking for incentives to ensure all taxi drivers are clean-shaven.
But boy, this is a most ridiculous requirement to expect from our drivers.
It is understandable if the offensive growth of hair, refers to a scruffy looking person who has obviously missed out on a shave and probably shower, over the last two or three days.
But if you have a perfectly trimmed line of hairs adorning the upper lip or a full growth from the sideburns down, what in goodness sake is wrong with that?
How can a ‘palagi’ take offence to that? It is not like they are going to throw up when they see a human face with hairs on it for the first time.
Would it scare them to see a Samoan with a beard because they did not book to travel to the Planet of Apes?
Would they be offended because the ‘palagis’ are supposed to be the only ones with the kind of DNA that allows for hair to sprout below their noses or along the jaw line?
Surely this is not what our Visitors Bureau CEO Ms. Sonya Hunter is telling his messengers to go and drum out to the drivers!
There is going to be an awful lot of short hairs with angry curls out there, if this is what our tourist experts are going to continue to demand out of our taxi drivers.
Maybe it would be worthwhile for Ms. Hunter to invest on a few hair brushes to smooth out some very riled up tufts of jutting facial growth, among the members of one of our tourist industry’s front line services.
Of course Samoa needs tourism, but let us not go overboard about it folks. Please!
There are more important developments that merit the kind of drum beating our people need, than for every taxi driver to be clean-shaven.
Take a car ride along the Falealupo - Tufutafoe beachfront if you do go to Savaii. See how our village entrepreneurs are making the effort to heed the call by the tourism industry for beach fales.
You will be encouraged to see the effort that has been put in
Unfortunately when you see an abandoned outhouse on the edges of the sand line and only a few meters from where the beach fales are, there is obviously something missing somewhere in the messages going out to the villages.
Erecting beach fales are not enough either. Maybe our tourism operators in the villages need to be told that tourists require the extra facilities to shower and attend to natures call as well.
Falealupo and Tufutafoe have white beaches like the popular tourist spot at Manase. The clincher for the area is that it is rich in the folklores of the land.
There are landmarks to show for some of them as well.
Yet on the drive along the length of the beach front, all one sees are large government signboards telling everyone about rehabilitation projects undertaken after the Ofa and Val cyclones.
Where are the signboards showing the legendary landmarks? Where are the writings on the many legends the land is famous for?
One does not have to be a tourist to appreciate the legend of the Fafa o Sauali’i, where the souls of the dead go, according to legend.
Then there is the footprint of the Giant Moso. But everything pales in comparison to the legend of the Great Nafanua – the warrior goddess.
The attractions the area has to offer is a gold mine for tourism in Savaii if properly developed and exploited.
After all, how much swimming in the sea or tanning on the beach can a tourist takes, before the place becomes boring?
These are critical developments our tourism drumbeaters should be rallying public support for.
Calling on the taxi drivers to shave off perfectly nice moustaches or well kept beards is not going to clear the Falealupo or Tufutafoe beachfront of old outhouses.
Remember what they say about different strokes for different folks? There are tourists who do appreciate the tickles of a hairy face. It matters not whether it’s on a taxi driver’s face too.
So leave the poor bearded taxi drivers alone.
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